Funnel

The central metaphor for all marketing is the funnel: the narrowing cohorts of users as they pass from initial action to eventual sale.

Spindl lets you easily plot arbitrary events by filtering and ordering them on the left-hand picker, as you do almost everything in ChartBuilder.

Careful! The funnel is necessarily a decaying number of events or users: counts in the rightmost buckets only appear if a user passed through the events to the left. Meaning, the total in token received below is only the tokens received by people who started the funnel in 'page views from Twitter users' on the left.

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