# Introduction

Spindl is a measurement and attribution platform for Web 3. \
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What that means is we can tell you where your users came from (Twitter? Telegram? An on-chain airdrop?) and what they did on-chain while inside your dApp. In other words, did they generate revenue? Did they stick around? Did they cost too much to acquire?

(If you're a Web 2 marketer who got crypto-pilled like us, think of us like a Web 3 Branch or Adjust or AppsFlyer, with some added Web 3 magic.)

Visually, the unique views you get inside Spindl look as so: Web 2 channels like Twitter appearing, correctly attributed!, next to Web 3 ones like quests and on-chain rewards. <br>

<figure><img src="https://1560216118-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FXCbRJugC9obtJ12iHKUB%2Fuploads%2FhOjpGBQKHeLuqnVbWrhP%2Fgb_1.png?alt=media&#x26;token=e9c61726-35b0-4d04-8979-19d2a76d2bbf" alt=""><figcaption></figcaption></figure>

If the wonky-sounding term 'attribution' doesn't mean anything to you, click on the link at bottom to learn more. \
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If you just want the quick-start guide:

{% content-ref url="../techncial/start-here" %}
[start-here](https://docs.spindl.xyz/spindl/techncial/start-here)
{% endcontent-ref %}